AE Labs

AE stands for
Applied Engineering

Honestly, it never stood for anything. We're a venture studio: we build our own software, acquire small software businesses, and back founders starting new ones.

What we do

Build it, buy it, or back it.

01 — BUILD

Our own products

Software we design, engineer and run ourselves.

02 — ACQUIRE

Small software businesses

We buy profitable products and operate them long term.

03 — BACK

Founders, early

As a venture studio, we co-found and support new companies.

First product · In development

Bet Pink Slips

A daily price-calling game for car people. See the car, call what it really sold for, settle every night at 21:00.

Free to play, in development. Chips are virtual play money and cannot be exchanged for cash or anything of value. Not gambling. 18+.

ILLUSTRATIVE MOCK-UP

The name

Everyone asks. So we started collecting answers.

Applied Engineering
The one in the legal paperwork.
AI Excellence
The one for conference lanyards.
Acquire & Extend
Buy something that works, make it worth more.
Always Evolving
Nothing we ship is finished.
Auto Enthusiasts
Our first product is a car game.
And Everything Else
Two letters, no commitments.

Get in touch

Selling a product, or just curious.